QRxLabs

Within seven months, AMT turned QRxLabs' influencer gifting into a high-performing, data-driven creator engine.

The Challenge

QRxLabs had earned trust with results-backed formulas and a loyal skincare community. Their next stage of growth required a larger creative footprint and consistent content across multiple product lines. Without a system, the lean team spent hours sourcing creators, shipping products, tracking posts, collecting assets, and managing usage rights.

The Solution

AMT built a creator engine combining automation, persona targeting, and continuous performance tracking. Creators were mapped to skincare experts, beauty enthusiasts, and educational creators focusing on ingredient-led narratives.

Creators received structured briefs to test morning and evening routines, ingredient breakdowns, texture demonstrations, before-and-after journeys, and lifestyle integrations.

"Our priority was growing awareness for QRx Labs in a very crowded skincare space. We needed a way to get products into the hands of qualified creators without increasing team workload or budget."

"QRx Labs' partnership with AMT helped us deliver greater brand awareness while staying lean and cost-effective."