Neoplants

Neoplants, a bioengineered plant startup, planned a U.S. launch for Power Drops targeting eco-conscious consumers. The marketing team needed to activate a large creator base quickly while maintaining authentic, brand-aligned messaging.

The Challenge

Manual influencer sourcing would consume weeks, coordinating hundreds of creators across platforms proved overwhelming, maintaining consistent messaging at scale was challenging, and negotiation tasks drained team bandwidth.

The Solution

AMT implemented a comprehensive creator ecosystem combining AI automation with strategic oversight. The system targeted eco-conscious influencers and lifestyle creators with high engagement and authentic audiences.

With AMT managing operations, social media managers could focus on strategy and creative planning, build long-term creator relationships, and scale programs without additional headcount.

"Tasks that once took weeks were streamlined into an AI-powered creator engine that delivered measurable exposure."